Marketing Contexts: Journeying through the role of a marketer in early startups

I am thrilled to embark on this exciting journey with you as I introduce you to "Marketing Contexts," a newsletter dedicated to sharing my 18 years of experience in the field of marketing and growth strategy.

My name is Chandan, and I have had the privilege of working with organizations such as Wal-Mart, Samsung, and Snapdeal.com throughout my career. For the past three years, I have been passionately involved as a Co-founder of Awvent.com, an AR/VR mar-tech SaaS platform.

So, why am I here?

Simply put, I believe in the power of knowledge-sharing and paying it forward. "Marketing Contexts" is my way of giving back to the community and helping budding product marketers and beginners alike excel in their roles.

My objective is to share actionable insights and advice that you can implement to achieve growth objectives

What can you expect from "Marketing Contexts"?

Each week, I will share a long-form articles that delve deep into topics relevant to product marketing. These articles will provide you with tangible takeaways and practical guidance in three key areas:

• Product Marketing & Growth Strategy: From understanding market dynamics to crafting effective positioning strategies, these articles will equip you with the knowledge and tools to make your products shine in the competitive landscape.

• Trends: Stay up-to-date with the latest industry trends, emerging technologies, and consumer behaviors that are shaping the marketing landscape. I'll decode these trends and help you leverage them to drive growth for your products.

• Career Advice: Product marketing is a dynamic field that offers tremendous opportunities for personal and professional growth. I'll share insights into building a successful career in product marketing, navigating challenges, and seizing exciting prospects.

Through Marketing Contexts, I will share content that tackles real-world issues faced by product marketers. You can expect case studies, practical examples, and analyses of successful marketing campaigns that will inspire and empower you.

Do subscribe to "Marketing Contexts" and be a part of this community. Your feedback is invaluable to me as it helps me refine my articles and cover topics that are most relevant to you.

I hope together, we can create a space to share knowledge, exchange ideas, and foster both personal and professional growth.

Best regards,

Chandan

Marketing Contexts